In Spain, the traditional gift-giver during the Christmas season is not Santa Claus, but rather the Three Wise Men, or Los Reyes Magos in Spanish. These biblical figures, Melchior, Gaspar, and Balthazar, are believed to have traveled from the East bearing gifts for the infant Jesus. Children typically write letters to the Magi requesting presents, which are then delivered on the morning of January 6th, the Epiphany, a significant Christian feast day celebrating the revelation of God incarnate as Jesus Christ.
This tradition emphasizes the religious aspect of Christmas and connects it directly to the nativity story. The focus shifts from Santa Claus and a single night of gift-giving to a more extended celebration culminating in the arrival of the Three Kings. This cultural practice strengthens family bonds as families gather to exchange gifts and enjoy special meals, reinforcing the importance of the Epiphany in Spanish culture. Historically, this tradition has deep roots in Spanish Catholicism and continues to be the dominant Christmas narrative.
